直播带货
livestream marketing

A regulation on managing livestreaming hosts of different levels and classifications is being drafted in China as a move to improve the cultural taste of online content and keep the development of the industry in order, the Cyberspace Administration said on its official website Tuesday.
中国国家互联网信息办公室8月4日在官方网站表示，将研究制定主播账号分级分类管理规范，提升直播平台文化品位，规范行业发展。